Tuesday, February 26, 2008

Six Pack of the Week - "Commercial" Songs


I know it's been said, but it's becoming harder and harder for artists to get heard through the traditional medium (radio).  Over the past few years we've seen some bands strike gold after they've had a song featured on prime-time dramas like Grey's Anatomy and ER.  

Commercials seem to be helping bands nearly as much these days.  This week's Six Pack focuses on a few of the songs that I've been humming along to during the breaks.  Enjoy!

Yael Naim - New Soul (Apple Macbook Air)


The first example here is the case in point.  I'm sure you've seen the commercial (Macbook Air) at least once. The thing I found interesting was that apparantley this song had only been played a grand total of once on all major US radio stations prior to being featured in Apple's ad. Since then it's rocketed to #1 on the iTunes download chart and stayed in the top 10 nearly every week this year. Pretty impressive for literally no radio play, eh?

[mp3] New Soul - Yael Naim

Buy some music from Yael Naim:  Amazon | iTunes
Visit her on the web:  Official | Myspace

ELO (Electric Light Orchestra) - Hold on Tight (Honda Accord)



This tune is a bit more vintage.  I dig the vocal harmonies.  Hold on tight for the French verse...


Buy some ELO:  Amazon | iTunes
Visit ELO on the web:  Official

Joe Purdy - Can't Get it Right Today (Kia Spectra)


I've just learned who Joe is today and I must say, I like him.  I'm sure I'll be posting more from Joe Purdy in the future.


Buy some music by Joe Purdy:  Amazon | iTunes
Visit Joe on the web:  Official | Myspace

Band of Horses - The Funeral (Ford Edge)


The Funeral is a good starting point if you haven't heard much from Band of Horses.  Great band, check 'em out.


Buy some Band of Horses:  Amazon | iTunes
Visit them on the web:  Official | Myspace

Kings of Leon - Red Morning Light (Ford Edge)


For one reason or another I've never really gotten into Kings of Leon.  I'm not sure why, but it's something I've decided I need to correct.  This song has a nice bit 'o dirt to it.


Buy some Kings of Leon:  Amazon | iTunes
Visit them on the web:  Official | Myspace

The Redwalls - Build a Bridge (AT&T/Cingular)


I know, I know - I posted this song last week.  I still love it though and I've reposted it on a more reliable server.  Check it out if you haven't already.  I DARE you all to count how many different things AT&T uses to symbolize signal bars in this commercial!


Buy some music from The Redwalls:  Amazon | iTunes
Visit them on the web:  Official | Myspace

3 comments:

buy generic viagra said...

The world "six-pack of the week" remember me when I went with my friends and buy some beers, I would like to do it again as soon as possible!
Excellent videos, are so cool!22dd

pharmacy said...

I enjoyed following the whole entry, I always thought one of the main things to count when you write a blog is learning how to complement the ideas with images, that's exploiting at the maximum the possibilities of a ciber-space! Good work on this entry!

Audrey Bush said...

Its not all jingle we produce will reside in the hearts of audience towards the extent of Wrigley’s “Double Your Pleasure, Double Your Fun”, but that’s always what we should are striving for. It’s that mark of excellence that sets us aside from other standard shops available jingle industry. Remember, we agree that anybody having a guitar or piano can sing your organization title - that doesn't always associate to solid marketing and efficient advertising or even the mark of the truly greatcommercial jingle